Act! background blur
Act! Logo
Act!
Make great customer relationships an everyday reality.
3.9
(434)
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Act! Reviews & Product Details

Act! Overview
What is Act!?

Act! is one of the pioneer brands in its space that evolved into a customer relationship management platform, and cloud-app with a browser-based front end. It offers an integrated email marketing platform that is ideal for small to mid-sized companies. The software also has an easy-to-use dashboard designer with a good marketing automation workflow builder.

Company Swiftpage
Year founded 2001
Company size 51-200 employees
Headquarters Denver, Colorado, United States
Social Media
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What Act! is best for?
How does Act! compare to folk?
What are the pros and cons of Act!?
Act! Product Details
Capabilities
API
Segment
Small Business
Mid Market
Deployment Cloud / SaaS / Web-Based, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone, On-Premise Linux
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Act! Features
API Access
Appointment Scheduling
Call Logging
Collaboration Tools
Contact Management
Customer Feedback Management
Customer Segmentation
Customer Support Ticketing
Customizable Dashboards
Data Import/Export
Document Management
Email Marketing
Lead Management
Live Chat
Marketing Automation
Mobile Access
Order Management
Product Catalog
Quotes/Proposals
Reporting & Analytics
Role-Based Access Control
Sales Forecasting
Sales Pipeline Management
Social Media Integration
Survey Management
Task Management
Territory Management
Third-party Integrations
User Permissions
Workflow Automation
Act! Media
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: December 22, 2024
Act! Logo
434 Act! Reviews
3.9 out of 5
Small Business (50 or fewer emp.)
Jul 24, 2023
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Act! has gon downhill as time goes on"
What do you like best about Act!?

Good for basic contact management... tracking, updating, and recalling contacts and companies. Normal CRM-type needs are well met.

What do you dislike about Act!?

The cloud version that I use is sooooooo quirky and features randomly stop functioning for no apparent reason. I call your support team multiple times monthly and often multiple times weekly, mostly about quirky oddities.

What problems is Act! solving and how is that benefiting you?

Basic CRM is the real benefit to using Act! It's also relatively inexpensive, which is helpful for a small nonprofit managing under 1500 records.

Small Business (50 or fewer emp.)
Sep 03, 2021
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Not a happy bunny"
What do you like best about Act!?

The idea of what ACT! can do. In principle the idea is great, when actually implementing the software it fails to deliver at every step.

What do you dislike about Act!?

Nothing is easy, ACT! you can quite easily swallow days or even weeks of precious time with no return. Then when you are on the phone to tech support (they really do try there best) you get charged for the privilege. If you want a system that makes life easy for your business ACT! really isn't to one.

What problems is Act! solving and how is that benefiting you?

All our data is accessible via the cloud which is very useful When working the marketing automation is really beneficial and the template designer helps make professional-looking emails super easy

Small Business (50 or fewer emp.)
May 18, 2021
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Outdated Software"
What do you like best about Act!?

Can handle massive amounts of contacts and does allow you to set reminders and meetings.

What do you dislike about Act!?

The user interface of Act is just extremely unfriendly and unattractive.

What problems is Act! solving and how is that benefiting you?

Being able to keep all of my contacts in one place and keep detailed notes on them. It has so many fields you can sort by. Think of Act like a semi advanced excel spreadsheet.

Small Business (50 or fewer emp.)
Nov 20, 2019
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"No continuity "
What do you like best about Act!?

This CRM is solid and has enough features for small to medium company.

What do you dislike about Act!?

Act and vendors take no responsibility for their actions and change of terms. Dont keep the initial terms of lifetime licenses. Have not successfully informed me about the change of conditions and therefore I lost 3 licenses. Both - the Act and their Authorized Saler take no responsibility for this situation.

What problems is Act! solving and how is that benefiting you?

CRM

Small Business (50 or fewer emp.)
Jul 11, 2019
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Old School CRM Tool"
What do you like best about Act!?

Captures all of my client information - Contact, notes, address etc.

What do you dislike about Act!?

Not intuitive, difficult to navigate, crashes relatively often, will sometimes replace my notes with code for a short period of time. Lots of bugs.

What problems is Act! solving and how is that benefiting you?

Captures all of my client information - Contact, notes, address etc.

Small Business (50 or fewer emp.)
Sep 26, 2018
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Awful system, complicated, and useless"
What do you like best about Act!?

Nothing at all, I disliked all the aspects about the program itself. Its robust, but not user friendly nor helpful. Installation is the worst part, we had to outsource IT to have this installed and we've never had to do this in the past for any program.

What do you dislike about Act!?

Everything! It was way too complex for its use.I disliked all the aspects about the program itself. Its robust, but not user friendly nor helpful. Installation is the worst part, we had to outsource IT to have this installed and we've never had to do this in the past for any program.

What problems is Act! solving and how is that benefiting you?

Client database and sales

Mid Market (51-1000 emp.)
Jun 18, 2018
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Not user friendly, archaic design"
What do you like best about Act!?

It provides me and my colleague with a collaborative foundation for our base of media contacts

What do you dislike about Act!?

It's incredibly dated and very frustrating to use. The design is not user friendly, and it takes new users quite a while to learn how to use. Would not reccomend.

What problems is Act! solving and how is that benefiting you?

It helps me to keep track of my company's database of media contacts, build media lists, and organize new business contacts

Small Business (50 or fewer emp.)
Jan 10, 2018
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Older system with little Customization"
What do you like best about Act!?

The contact system allows you to search and group people fairly easily

What do you dislike about Act!?

You cannot customize reports or fields for reports. A lot of the stuff like notes and history is terrible when needing to export or print lead sheets

What problems is Act! solving and how is that benefiting you?

Was using it as a way to manage our sales leads

Mid Market (51-1000 emp.)
Jan 09, 2018
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Out dated software"
What do you like best about Act!?

I guess if I had to like something it would be that you can slightly customize the database

What do you dislike about Act!?

It’s very antiquated and the support team isn’t great. My company has spent hours and hours trying to make this work for us but there are more problems than benefits especially considering how expensive it is.

What problems is Act! solving and how is that benefiting you?

We needed a CRM system and that switch alone has been a huge step but this is not the software for us.

Small Business (50 or fewer emp.)
Jan 09, 2018
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Not so much"
What do you like best about Act!?

I have customized ACT! so that it works for me. I really appreciate using a CRM to help me stay in touch with my customers.

What do you dislike about Act!?

ACT! is a very old and out of date program. I don't use the new cloud program. ACT! has SO many problems that you really need to purchase the service agreement, because you will need tech support. Did outlook just do an update? Did Microsoft just do an update? Then ACT! will probably have a problem.

What problems is Act! solving and how is that benefiting you?

I have all my customer information in one place. I also have it backed up in 2 seperate clouds.I can create email lists/groups to segment my contacts. I keep notes of what we talked about, for the next call. I can set reminders of when to contact my customers next.

Mid Market (51-1000 emp.)
May 03, 2017
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Out of Date"
What do you like best about Act!?

The trickle down system from Companies to Contacts

What do you dislike about Act!?

The interface. With the world of smartphones- ACT feels like I am looking at a computer program from 2000

What problems is Act! solving and how is that benefiting you?

It is nice to print "activities reports" instead of sending my director word typed summaries.

Small Business (50 or fewer emp.)
Mar 14, 2017
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"A Nightmare on Wheels"
What do you like best about Act!?

I like nothing. It used to be good around 2000. It was the best of its kind in fact.

What do you dislike about Act!?

They "update" the system once a month. When they do that it throws everything out of Whack. It takes 2-3 hours to fix with Indian tech support out of Chennai every month. Sometimes it takes 2-3 hours just to get someone on the phone. It's not cheap either. $420 per year. I give this company an F.

What problems is Act! solving and how is that benefiting you?

I help companies get more clients through Internet marketing

Small Business (50 or fewer emp.)
Jun 07, 2016
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Act! Sucks!!!!"
What do you like best about Act!?

I have been with Act! for nearly 15 years and I have finally had it!!!! Who doesn't have an interface for Apple these days? Who doesn't have an App to access their site? I have tried to integrate to Google since their upgrade three weeks ago, on three different computers and still no success. The wait times on hold are ludicrous this whole company is a joke! I am in silicon valley and know how technology works, no one cares about being up to-date or current at Act! They don't care about the customer experience with hours of wait times or care about doing what they say they are going to do!!! It's been over a week since they said they would call me back on a problem I had that they said is an issue on their end!!!

What do you dislike about Act!?

I have never written a review before but.....Where do I begin with what I don't like???? I have the Cloud Premium, what a joke, the word "premium" is, there is nothing premium about their technical support HOLD TIMES in access of TWO HOURS!!! I am self employed and waiting on hold or paying my assistant to do so, cost a fortune in down time!!! The program in archaic and my engineer husband has been telling me to dump Act for over a decade but did I listen? NOOOOO and I am paying dearly for not taking his advise!!

What problems is Act! solving and how is that benefiting you?

NONE!!!

Small Business (50 or fewer emp.)
Jan 11, 2016
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Frustrating!! "
What do you like best about Act!?

I like the price and that about it at this point in time.

What do you dislike about Act!?

The customer support is the worst. I called to cancel today after less than a week buying a subscription.

What problems is Act! solving and how is that benefiting you?

I have not been able to solve anything yet. I cant get support on the phone long to get outlook integrated with Act so that I can set up my calendar. The service sucks!!

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