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Reply - drive your revenue growth with AI
4.6
(1,202)
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Reply Reviews & Product Details

Reply Overview
What is Reply?

Reply is an AI-powered Sales Engagement Platform that helps businesses find new prospects, engage them through multiple channels, and create more opportunities at scale. From building targeted prospect lists with our own free database of 140+ million contacts to booking calls right through the platform – Reply allows you to streamline your entire sales process, saving up to 40% of your sales team’s time.

Powered by cutting-edge AI technologies, Reply handles some of the most time-consuming tasks on your behalf:

- Generate unique email templates based on a prompt or from scratch
- Assess and optimize your existing email template to improve performance
- Craft complex outreach sequences for any occasion or business goal
- Categorize emails in your inbox based on intent to pinpoint the hottest leads
- Respond to incoming emails on your behalf – from booking calls to handling objections

Its robust reporting system tracks all activities for every team member and automatically logs them to your CRM via native integrations, rich API with 40+ methods, or Zapier. Reply offers in-depth analytics dashboards helping you stay on top of your team’s performance.

One of the Top 50 Sales Products for 2023 on G2, Reply is recognized for its market-leading customer success/support services and trusted by over 2,500 companies – SMBs, mid-market, and sales agencies – in the US, Canada, and Europe.

Reply has everything you need to crush your sales quota and book more meetings:
1. Reply Data – free B2B database with 140+ mln contacts to build laser-focused prospect lists.
2. Multichannel Sequences with the record number of communication channels and automated touchpoints available.
3. Jason AI – our B2B conversational assistant that generates sales emails, sequences, and responds to prospects on your behalf.
4. Appointment Booking & Calendar to schedule meetings with prospects in a click.
5. Reporting dashboards with in-depth reports for each channel and team activity to track and improve your performance.
6. Native CRM integrations, rich API, and the power of Zapier to keep your data in sync across the tool stack.

Company Reply
Year founded 2016
Company size Myself Only employees
Headquarters San Jose, California
Social Media
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Reply Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Training Documentation
Languages English
Reply Features
A/B Testing
Analytics and Reporting
Appointment Scheduling
Automated Dialing
CRM Integration
Calendar Integration
Call Recording
Contact Management
Customizable Templates
Customizable Workflows
Data Import/Export
Document Management
Email Templates
Email Tracking
Follow-up Reminders
Lead Management
Lead Scoring
Live Chat
Mobile Access
Multi-channel Communication
Performance Metrics
Pipeline Management
Role-Based Permissions
Sales Cadence
Sales Coaching
Sales Forecasting
Social Media Integration
Task Automation
Team Collaboration
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Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: November 23, 2024
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1,202 Reply Reviews
4.6 out of 5
Small Business (50 or fewer emp.)
May 24, 2023
 Source
Overall Rating:
5.0
MH
Mamad H.
Founder
Share
"Great program for for getting more clients"
What do you like best about Reply?

The best thing with reply is that its easy to use, its reliable and the customer support is great.

What do you dislike about Reply?

Nothing, its just a great company. The only thing i think could get better is it would be easier to have a zoom call once in a while to go through the settings and the stats to see if there are any improvemets to med made but that is just easier for me. Overall its great.

What problems is Reply solving and how is that benefiting you?

Its helping me to get new clients and increase my sales.

Small Business (50 or fewer emp.)
May 23, 2023
 Source
Overall Rating:
5.0
JM
Jana M.
Founder
Share
"Best Email Tool!"
What do you like best about Reply?

Reply allows us to email thousands at once with the option to customize variables. I don't know what I would do without it. I love the stats and tracking along with everything you need to be efficient. It's super intuitive and easy to use! The customer service chat box allows quick help and solutions!

What do you dislike about Reply?

Sometimes emails can end up in spam. Most of them make it to the inbox!

What problems is Reply solving and how is that benefiting you?

Saving me time with mass emails and saving money.

Small Business (50 or fewer emp.)
May 15, 2023
 Source
Overall Rating:
5.0
KR
Keelan R.
Founder
Share
"Reply makes my day to day 10x easier"
What do you like best about Reply?

The automation & easy to use schedule sequencing is great - the new AI tools that provide suggestions on the best ways to up reply rates is also fantastic & really clever.

What do you dislike about Reply?

I can't think of too many if I am honest - perhaps the rate at which it can successfully find contact information for candidates could be improved, however, for BD campaigns it is fantastic & finds 95% of them!

What problems is Reply solving and how is that benefiting you?

Being able to take 3,4,5 various attempts to reach the kind of people who can help me achieve my goals over the course of each quarter - also giving me valuable insights into what I am messaging & how often people are looking at my emails etc.

Small Business (50 or fewer emp.)
May 15, 2023
 Source
Overall Rating:
5.0
Marjie S. avatar
Marjie S.
Sales Consultant, Nys, Ct
Share
"Reply IO - Incredible time saver and amazing product support team!"
What do you like best about Reply?

ReplyIO is an excellent way to disperse information to customers in a time-saving manner when needed. Being able to track the open % is also beneficial.

What do you dislike about Reply?

The down side of ReplyIO? There isn't one.

What problems is Reply solving and how is that benefiting you?

I have a large territory with MANY accounts. Reply IO assists me in reaching many customers at once to increase my productivity.

Mid Market (51-1000 emp.)
May 09, 2023
 Source
Overall Rating:
5.0
AT
Alexandra T.
Vp Of Sales And Marketing
Share
"Our tried and trusted outbound emailing tool for many years"
What do you like best about Reply?

We've been using Reply.io for 7 years now and are very sutisfied. It became an essential part of our sales process. The interface is intuitive and we can see that their team are working hard in adding up more and more useful features. Their support team is always there for you, being extremely fast and helpful. During these 7 years we of course tried to explore other similar solutions but none of them satisfied us, that's why I can confirm that Reply.io is the best solution for us.

What do you dislike about Reply?

We don't see any downsides. Perphaps the only minor thing is that at times, we feel that we are not able to take advantage of all the latest features as we are primarly using only limited set of features in our usual process. But I wouldn't call it a disadvantage of the platform of course, it's just something for us to work on :)

What problems is Reply solving and how is that benefiting you?

Reply.io helps us keep and manage all our outbound email activities in one place. It allows to approach potential customers in an efficient manner and track the results in real time.

Small Business (50 or fewer emp.)
May 08, 2023
 Source
Overall Rating:
5.0
DB
Dave B.
Founder
Share
"Smart and Intutive Sales Engagement platform"
What do you like best about Reply?

I liked and used the AI feature a lot and it's amazing to see the counter of multiple signals to make a sequence that has better opportunity to get a reply

What do you dislike about Reply?

I believe the Data part needs lot of work and filters should be around all the parameters.

What problems is Reply solving and how is that benefiting you?

Reply has helped us in writing better emails and has increased our reply rate in general.

Small Business (50 or fewer emp.)
May 04, 2023
 Source
Overall Rating:
5.0
Nathalie A. R. avatar
Nathalie A. R.
Manager Of Business Development
Share
"Amazing Business Tool!"
What do you like best about Reply?

I love the fact that it is easy to use, especially for my sequences. I love the email search tool that gives you access to contacts through filtered data. Another thing I really like is their integrated ai tool that gives you advice on the chances of your email being opened according to the length, words and phrases. Their customer service is great and they are always there when I need them. I highly recommend Reply.io to any company that wants to expand in their outreach and organization.

What do you dislike about Reply?

I don't have any that I can think of to dislike about reply.

What problems is Reply solving and how is that benefiting you?

Sales outreach.

Mid Market (51-1000 emp.)
May 02, 2023
 Source
Overall Rating:
5.0
SM
Sofia M.
Founder
Share
"Super valuable tool for marketing teams to grow their leads acquisition"
What do you like best about Reply?

Simple to start, very helpful and responsive support, easy-to-use features, integration with many other tools, for us for necessary to have Pipedrive integration.

What do you dislike about Reply?

Database of b2b contacts can be bigger. Will be great if payment plan can be monthly.

What problems is Reply solving and how is that benefiting you?

Reply helps us with cold email outreach to increase our leads acquisition flow. It has integration with Pipedrive that allows us to track performance.

Small Business (50 or fewer emp.)
Apr 25, 2023
 Source
Overall Rating:
5.0
SS
Sofia S.
Ceo
Share
"Easy to use & efficient email automation"
What do you like best about Reply?

It is very easy to use and has different tools to help with email marketing.

What do you dislike about Reply?

Sometimes the emails I get replies to are sent to the spam folder but that might be Outlooks fault.

What problems is Reply solving and how is that benefiting you?

We do a lot of cold email outreach and reply helps us create sequences and automate onboarding and cold outreach. It helps us be more productive!

Small Business (50 or fewer emp.)
Apr 20, 2023
 Source
Overall Rating:
5.0
YG
Yuliia G.
Founder
Share
"Fast, easy interface and multifunctional platform"
What do you like best about Reply?

Making sequences in Reply is one of my favorite. There are useful templates and interactive wat of setting up the sequence as you want.

What do you dislike about Reply?

Really I can't say, that I found out some cons.

What problems is Reply solving and how is that benefiting you?

Reply helps automatically send messages for candidates in normal not spamming way. It saves my time.

Small Business (50 or fewer emp.)
Apr 11, 2023
 Source
Overall Rating:
5.0
HS
Hayley S.
Marketing Coordinator
Share
"Reply.io has been a great asset to our business development efforts!"
What do you like best about Reply?

The reply.io platform is very user-friendly. On-boarding proved to be easy and straigtforward. The dashboard provides great insights into our multiple drip campaigns. The platform's layout makes it very easy to find the information we need. Their support team is one of, if not the best that I have ever worked with. They almost always instantly reply when I have a question, and they help to get any issues I am experiencing resolved very quickly.

What do you dislike about Reply?

I can't think of anything that I dislike about the product. If there would be one thing, it would be nice to be able to export all of the responses we get into an excel document.

What problems is Reply solving and how is that benefiting you?

Relpy.io has helped to take the leg work out of cold emailing. Instead of having to remember to follow-up with a prospect that has yet to respond, reply.io does all of the work for us!

Small Business (50 or fewer emp.)
Apr 03, 2023
 Source
Overall Rating:
5.0
Scott T. avatar
Scott T.
Founder And Ceo
Share
"Best email service I've ever used!"
What do you like best about Reply?

The customer service. Their chat reps are very helpful but this is one of the only programs I participate in where you can actually talk to someone. I can schedule a call whenever I need to, and can talk to someone who I can share my screen with and who will help me.

What do you dislike about Reply?

I'm sure there's something but can't really think of it right now.

What problems is Reply solving and how is that benefiting you?

A way to send email blasts that don't get blocked so much with very little time on my part.

Small Business (50 or fewer emp.)
Mar 29, 2023
 Source
Overall Rating:
5.0
JR
James R.
Founder
Share
"An easier way to track sequences"
What do you like best about Reply?

I love that it allows me to see the progress of each prospect in my sequence. I also love its ability to integrate other software at efficient and reliable speeds.

What do you dislike about Reply?

I wish it weren't limited by LinkedIn as much when viewing profiles. Not so much Reply's fault, but I could use a prompt that asks me to move on to the next step

What problems is Reply solving and how is that benefiting you?

At first, I sent emails to potential prospects without knowing whether or not they were engaging with my emails. In addition, I would have to email them individually. Reply allows me to track progress and write a series of emails once, for dozens to hundreds of leads at a time.

Small Business (50 or fewer emp.)
Mar 29, 2023
 Source
Overall Rating:
5.0
SS
Shantanu Sunil S.
Founder
Share
"One of the best for email campaigns"
What do you like best about Reply?

The ability to suggest which email campaign has a higher chance of success and email discoverability feature.

What do you dislike about Reply?

There are very less things to dislike. But, sometimes there are issues with the chrome extension but it's technology and require upgradation all the time.

What problems is Reply solving and how is that benefiting you?

Automated outbound campaigns with an ability to use multiple variations to make it successful

Mid Market (51-1000 emp.)
Mar 14, 2023
 Source
Overall Rating:
5.0
CB
Cim B.
Founder
Share
"Reply.io is a great Sales Automation Tool"
What do you like best about Reply?

Reply.io is defenitely checking all the boxes. I've tried many different Sales Automation Tools over the past years and I can objectively say, that you get the most bang for your buck with this tool. In the past, I've used Lemlist a lot. It's also a great tool but not so mature and sophisticated than Reply.io What I specifically love about Reply.io is that you can integrate it easily with Salesforce, you can track the email views (!!!) and use triggers and AI for your campaigns.

What do you dislike about Reply?

I wish there would be link tracking as well (and even multiple link tracking). But hey, I'm not here to complain. That would allow me to better understand our customer journey.

What problems is Reply solving and how is that benefiting you?

It's automating my Outbound work. It also saves me quite some time. Especially, once it was integrated with our CRM Salesforce.

Small Business (50 or fewer emp.)
Mar 14, 2023
 Source
Overall Rating:
5.0
DD
Diana D.
Founder
Share
"The most important tool for cold outreach"
What do you like best about Reply?

Reply is the most important tool you could be using if you're in a sales role or sending cold emails... I will often not get responses until 2 or 3 follow ups and Reply makes that all automated, on top of tracking key metrics like view count and reply rate. This allows you to A/B test different email formats and track how different campaigns are doing. Reply truly makes sending cold emails a breeze!

What do you dislike about Reply?

The only feature they're missing is a spellcheck for outreach emails. I usually make sure there are no typos in the email by pasting the message outside of Reply.

What problems is Reply solving and how is that benefiting you?

Reply helps me set it and forget it... I no longer need to remember to follow up with people, and my response rate on emails has gone up significantly due to how effective sending a follow up email is.

Small Business (50 or fewer emp.)
Mar 13, 2023
 Source
Overall Rating:
5.0
JN
Jon N.
Founder
Share
"Seamless sales sequencing"
What do you like best about Reply?

I absolutely love how easy it is to set sequences up and get started. The UI is great, and I love the ability to do multi-channel sequencing.

What do you dislike about Reply?

I think the personalization tokens can go a bit further and/or be applicable to only specific sequences. Support was helpful in logging my request with the product team, love how attentive this team is!

What problems is Reply solving and how is that benefiting you?

I need to be able to send multiple of the same email in quick succession, and personalize it to my prospects. After using reply, I'm able to get this done in a matter of minutes every week, set it, and forget it.

Small Business (50 or fewer emp.)
Mar 10, 2023
 Source
Overall Rating:
5.0
ZT
Zach T.
Founder
Share
"Intuitive and reliable email software"
What do you like best about Reply?

Reply is extremely easy to use due to its minimalist interface and straightforward feature set. I found many other platforms overcomplicated the simple task of automating sales follow-ups, but Reply made it extremely easy.

What do you dislike about Reply?

I wish I could preview emails for each recipient. Knowing what a specific user will see can be challenging, especially when using long-form custom fields such as a personalized "PS."

What problems is Reply solving and how is that benefiting you?

Reply automates follow-up emails, which boosts my conversion rates without requiring much time.

Small Business (50 or fewer emp.)
Mar 10, 2023
 Source
Overall Rating:
5.0
MH
Marco H.
Founder
Share
"Shelly's Reply's"
What do you like best about Reply?

Reply is an extraordinary tool to set up email drip campaigns, follow-up responses, and attract more customers It is easy to use and it measures opening rates, replies, interests and more, And I needed some extra support and chat agent Shelly is the best chat agent I ever met. She is so helpful, supportive, and lovely, Reply should offer her a life-long career within Reply

What do you dislike about Reply?

Maybe the GUI could be improved. It is a little bit outdated (character interface)

What problems is Reply solving and how is that benefiting you?

We automation oif mail campaign, even - and especially - in "cold" B@B marketing

Small Business (50 or fewer emp.)
Mar 01, 2023
 Source
Overall Rating:
5.0
Kate M. avatar
Kate M.
Account Executive
Share
"Great business tool for sales"
What do you like best about Reply?

Reply has helped automate my business. I really like the AI input on writing emails to get better open rates. Reply also has a new beta "Data" featureto help find contact information which is helpful.

What do you dislike about Reply?

I don't like the UI too much but that's a minor note. Everything works great.

What problems is Reply solving and how is that benefiting you?

Freeing up time during the day to do other tasks