Blloomreach is a user-friendly, intuitive and powerful tool for email commerce. It offers a feature-rich selection of easy-to-use tools that combine webhooks and scenarios that lets users connect to any API so they can process data programmatically.
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Deployment | Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, On-Premise Linux |
Support | 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support |
Training | Documentation |
Languages | English |
A tool that is comprehensive, powerful, modern and very fast
No intelligent internal search engine module and greater possibilities of analyzing the product catalog and managing the offer.
Work on CLV and advanced analytics of user behavior
Since we started using Exponea, nothing stands in our way technically. Thanks to the events tailored to us and the many interfaces, we can reach the right people with the right message. The support is a great help in this.
It might be too big for smaller companies.
Reach our customers and potential new customers segmented with the right message on different channels. At the same time, to be able to implement this on a user-friendly interface.
Will to help and dive in a problem which I am not able to solve on my own.
I have more ideas what to develop. it would be great to could tell the feedback
Not understanding the data, or problems with filtres- Benefits = Exp is often smarter then me
A lot of tools for analysis, communications and data management with intuitive GUI. Swift and skilled support. Excellent wiki with business cases. Often updates and improvements.
Some features required advanced skills in programming and code understanding, but it's not a big problem with support
Data aggregation, management and communications in one place. Easy analysis in different ways. Ad-hoc reports in a few clicks.
Trigger campaigns (on a daily basis), funnels to see all data from the beginning to the end, the possibility to do pop-up banners (for special events), to do multistep campaigns.
Set up of data structure (it is not sometimes so easy to work over customer structure).
Connect Exponea to the other communication systems in the firm. After successful connection, we can realize multistep campaigns.
very intuitive, quick responses, smooth flow, no bugs and powerful (a lot of communications channels)
What is least helpful about Exponea? none
benefits: realtime triggers jinja optimal send time prediction A/B testing events segmentation customer segmentations webhooks
What strikes everyone in our company is how incredibly fast it is. It is much faster than Google Analytics. The greatest thing for us is how it fits everything together and gives us a more complete overview of the customer. We were limited to transactional data previously. We can now look at behavioral data of customers and aggregate it and put it in reports or segment it. It is really fast to set up reports. The fact that we can enrich events with attributes that we like is fantastic. When you find a segment in Google Analytics, it’s really hard to do something with it. We can choose to target customers through multpile channels right away with Exponea. It is intuitive.
People who aren’t used to setting up reports find it a bit intimidating at times. Because it is so extensive and versatile, it can seem overwhelming at first attempts to some. You can set up reports in a lot of ways. There are ways that you get lost in all of the different options and settings, but the customer support that Exponea has is really great. They answer fast, they answer correctly and they always help us. When we hit a wall, the feature is raised with the development team. Since it is so powerful, flexible and vast, it takes some time before you know what you’re doing. But once you get past that obstacle, it is extremely powerful.
Getting a full view of the customer in one system instead of having bits and pieces in different systems and reports, and being able to take immediate actions upon those findings and segmentations. The instant reports because it is so fast. In real-time we can now follow sales. There is no lag. We can monitor campaigns with all of the data that we need. We use it not only with the sales team, but we also share reports with purchasers, branding marketeers and staff higher up in the organization as well. They get reports and dashboards they can follow easily.
I love the platform, eventhough it's a bit complex to understand at first it is really intuitive when you get used to it. It allows to create really smart campaigns and complex reports which are very handy for strategy development. The help recieved from the support team is amazing and are always available and nice (lots of patience...)
A bit complex to understand reporting for non experienced, but still really positive overall experience.
Reporting, email campaings, welayers... really everything!! From a Marketing&CRM perspective, Exponea is a very useful tool to understand our clients.
Assistance is so quick. The tools and the platform is really powerfull and well organized
I don't really have a complain to be honest.
Customer communication
The ability to run multi-channel campaigns from the "central starting point" and control all elements of the process with a full overview of each client. As a result, each content is adjusted to the client / market - not the campaign
Guides of the Exponea could be more accurate and more often corrected / completed
Exponea is quite complicated so it takes some time to master it, although this is the case with any tool of this type. We have managed to increase sales and acquire leads much faster - we feel that we have more control over our business.
The webhook is my favorite tool. This is the main advantage of the service.
I would like to be able to integrate with Yandex.Audience
I was able to build a communication chain that combines all possible channels, including telemarketing.
Flexibility of custom development and fast reaction time of online support
Few templates for emails, website banners available, intermediate HTML/CSS/JS skill required for custom solutions
Marketing automation, GDPR consent management, Email marketing campaigns, customer behavior analysis, product recommendations
That you can do almost anything with it.
A learning period is needed to get the best out of it.
Exponea serves us well to get the best for our customers. To pave the way for them and to make sure our creative efforts are well-aimed. It helps us to solve our uncertainties (e.g. color of elements, placement of elements, behavior at pages, and so on). The benefits are endless due to the possibility to track everything imaginable. We have learned a lot from the data we get. We thought we understood our customers, but the data showed us otherwise.
One of the things I really like about Exponea is that it is by far the handiest and most convenient CRM and marketing automation tool that I have had the pleasure of working with. Even things that are initially missing are often deployed in the next update and ready to use. I really like the Slack community where you can suggest an idea about a new feature that may one day come to the app in the future.
One of the few things that I dislike about Exponea is that sometimes the new functionality does not work properly at the beginning.
Exponea has provided us amazing marketing automation features to help us better serve our customers in different ways. This is a huge benefit.
Business and data logic way Exponea is built up. Greate "time to market" deployment for the company as well as process and data handling visualisation flow.Exponea is a product which is developed with no compromises in order to deliver mission it has.Modern and well featured CDP platform which boost bost e-commerce goals, customer experience and sales performance at the same time. Exponea builds unified playground for all company parties including sales, marketing, data and it.
The most powerfull barrier for accomodating Exponea into existing business environment is not Exponea itself, but needed mind set change of internal management force. Thinking the way through which Exponea deliveres the most incremental outcomes is something we have to unlock every time on the company side.
Problems: Data quality you stream to Exponea is crucial element on the way to use its full potential. We call it integreation process. The better work you do in this phase, the better and faster results you will achieve. Benefits: Delivering fast (double-digit) improvements of engagement metrics driven by trigger based communication due to personalisation and content relevancy you spread towards customers over multi channels.