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Flodesk
4.1
(51)
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Flodesk Reviews & Product Details

Flodesk Overview
What is Flodesk?

Flodesk is a user-friendly email template builder designed to help businesses craft visually appealing and engaging email campaigns with ease. This software offers a wide range of customizable templates and intuitive design tools that empower users to bring their marketing visions to life without needing any coding expertise. With Flodesk, businesses can enhance their email marketing strategies, ensuring their messages stand out in crowded inboxes and resonate with their target audience.

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Flodesk Product Details
Segment
Small Business
Ease of use
Beginner
Deployment Cloud / SaaS / Web-Based
Support Email/Help Desk
Training Documentation
Languages English
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: December 04, 2024
Flodesk Logo
51 Flodesk Reviews
4.1 out of 5
Small Business (50 or fewer emp.)
Jan 03, 2024
 Source
Overall Rating:
5.0
AB
Angel B.
Founder
Share
"Best email marketing platform!"
What do you like best about Flodesk?

I love the fact that Flodesk has so many different aesthetic templates to choose from and you can really make your emails beautiful and on brand!

What do you dislike about Flodesk?

I don't have any downsides to using Flodesk! It's the best! I *would* love to see some additional features added though, like a calendar view where you can see to schedule your email content to your list.

What problems is Flodesk solving and how is that benefiting you?

I had used countless email marketing platforms that were NOT at all user-friendly and had very limited customization options.

Small Business (50 or fewer emp.)
Dec 23, 2023
 Source
Overall Rating:
5.0
Laura Mae L. avatar
Laura Mae L.
Member Of Provincial Parliament (Mpp) For Kitchener Centre
Share
"The awesomeness of Flodesk"
What do you like best about Flodesk?

Flodesk is simple and beautiful. The designs are great, and the opportunities to send emails that pop are amazing. I was very pleased to see the new analytics released that provide Flodesk clients with more information to increase engagement with their lists. Fantastic work!

What do you dislike about Flodesk?

I wish that there was more data on the CheckOut feature. Unless I'm missing something, analytics there don't allow you to see who on your list is checking out your CheckOut email, so you aren't sure who to follow up with. Instead, it just lets you know how many people have come to the page

What problems is Flodesk solving and how is that benefiting you?

Creating beautiful emails with diverse designs and unique styles. Plus, the option of branding emails is also awesome.

Small Business (50 or fewer emp.)
Dec 18, 2023
 Source
Overall Rating:
5.0
AF
Aly F.
Founder
Share
"Flodesk is the best email platform I've tried!!"
What do you like best about Flodesk?

- incredibly aesthetic inside the platform. Previously, I was designing our newsletter on Canva and uploading to Mailchimp, which took me entirely too long to format and size correctly. Not to mention the pain of linking to other web pages or PDFS - you can embed your own photos, or it connects directly to unsplash for free - The reporting and metrics are top-notch -you can host your PDF file directly in Flodesk, previously I uploaded it to Google Drive, making the link public, and then pasted that into the newsletter - segments and audience types are easily color coordinated and you can tell who is included in what audience at a glance - One of my favorite features, lead capture forms included - but the BEST part : everything is included in one price! It’s incredibly affordable, and if you use the link above, you get 50% off your first year, which is truly unbeatable to not try it

What do you dislike about Flodesk?

Honestly, I haven’t found many things to NOT Like. -You can send from two different email addresses in one account, I do wish there was the option to add more email addresses under the same account. - There’s no app, so I have to open it from Safari on my phone. - it’s not spam-friendly, so I don’t load bulk lists of random people you've never connected with, or random lists into the system. They will flag you as spam very fast and kick you off the platform.I have an audience of about 5K in the platform now

What problems is Flodesk solving and how is that benefiting you?

newsletters, onboarding and recruiting efforts, drip campaigns

Small Business (50 or fewer emp.)
Sep 15, 2023
 Source
Overall Rating:
5.0
JW
Juanita W.
Founder
Share
"Flodesk"
What do you like best about Flodesk?

I love the templates that are available on Flodesk! There are a variety that I can use for different purposes. It was also easy to integrate with my website.

What do you dislike about Flodesk?

I have not found anything that I dislike about flodesk other than not having a mobile app. I hope this is in the works.

What problems is Flodesk solving and how is that benefiting you?

I am able to easily create emails and schedule them, this saves me so much time. I can also see who is actually opening the emails to create better segments.

Small Business (50 or fewer emp.)
Jul 11, 2023
 Source
Overall Rating:
5.0
LP
Lucy Hannah P.
Photographer
Share
"Easy to use platform, great for small businesses!"
What do you like best about Flodesk?

I love the visuals. It looks great, both from the user perspective and when people receive your emails. After trying a few different platforms I found Flodesk was the easiest to use and is great for setting up workflows and segmenting your audience.

What do you dislike about Flodesk?

There isn't really any downsides for me with Flodesk at the moment. The analytics was quite simple to begin with but after a recent update the analytics are more comprehensive and I can track everything I need to.

What problems is Flodesk solving and how is that benefiting you?

It helps solve the problem of reaching out to my audience in more personalized ways than general social media, helping me create more of a community and staying in touch with them regularly.

Small Business (50 or fewer emp.)
Jul 10, 2023
 Source
Overall Rating:
5.0
Maximiliane E. avatar
Maximiliane E.
Photographer
Share
"Absolutely amazing for a small business that puts high quality and personal relationship first!"
What do you like best about Flodesk?

It's pretty simple, but you still have a lot of space for individuality. It's easy to handle and navigate. The design/layout of the Newsletter are so minimalistic yet so stylish and presents high quality. I like that a lot! It's easy to use, fast to understand, and within only a few hours, you can send a beautiful Newsletter to your clients. I LOVE IT!!!

What do you dislike about Flodesk?

There is always room for improvement. Everyone works differently, so everyone has different needs. There is definitely still room for more individuality in special regards. I have already submitted a few requests and feel they slowly but sorely are working through them all.

What problems is Flodesk solving and how is that benefiting you?

It allows me to stay in contact with old, present and future clients. I use it to keep them up to date and show them they are still vital to me. Not everyone has time for a personal connection with every single one of their clients (especially the old ones) but Flodesk enables this in a very suttle and beautiful way.

Small Business (50 or fewer emp.)
Jul 09, 2023
 Source
Overall Rating:
5.0
SH
Sarah H.
Founder
Share
"Excellent Email Platform with Great Customer Service!"
What do you like best about Flodesk?

Excellent customer service, whenever I have an issue I send a request and get a response back within a few minutes. Simple interface which make it uncomplicated.

What do you dislike about Flodesk?

I wish there was a better way to define the audience and segment, tag better but other than that it gets the job done.

What problems is Flodesk solving and how is that benefiting you?

Once we designed the email the way we wanted, its been so simple to write our newsletters and send them to our audience to get more traffic back to site.

Small Business (50 or fewer emp.)
Jul 05, 2023
 Source
Overall Rating:
5.0
Stephanie S. avatar
Stephanie S.
Health And Wellness Coach
Share
"Great for email marketing and incredible customer support!"
What do you like best about Flodesk?

I've been using Flodesk for over 2 years in two of my businesses, and I love it!! It's so easy to use. I've tried Mailchimp, Covertkit, you name it, and Flodesk is my fav.

What do you dislike about Flodesk?

Every downside that there was they've changed especially that they've now added an analytics page. They are ALWAYS improving.

What problems is Flodesk solving and how is that benefiting you?

What I love about it is that it's unlimited contacts and emails. There are no surprise charges, and you get everything included. The templates are also so beautiful!

Small Business (50 or fewer emp.)
Jun 22, 2023
 Source
Overall Rating:
5.0
KL
Kendra L.
Founder
Share
"I love Flodesk!"
What do you like best about Flodesk?

I love the design flexibility and high quality of the templates

What do you dislike about Flodesk?

I can't think of anything. xxxxxxxxxxxxx

What problems is Flodesk solving and how is that benefiting you?

Building emails that are up to my high design standards.

Small Business (50 or fewer emp.)
Jun 20, 2023
 Source
Overall Rating:
5.0
MD
Megan D.
Founder
Share
"Gorgeous & simple email marketing"
What do you like best about Flodesk?

Flodesk has been the email software of my dreams - gorgeous design, simple interface, and easy to navigate. Since their initial beta, I've been a member and have never even considered moving to another service once signing up.

What do you dislike about Flodesk?

Previously I would have said I was frustrated at the lack of analytics Flodesk offers, but as that was just roled out, it's not lacking anything I desperately need.

What problems is Flodesk solving and how is that benefiting you?

Flodesk allows me to send consistent newsletters to my list (a core part of my email marketing strategy). I can create designs consistent with my brand, filled with the content my readers expect, making the entire brand experience seamless.

Small Business (50 or fewer emp.)
Jun 20, 2023
 Source
Overall Rating:
5.0
JJ
Josephine J.
Founder
Share
"Made me looking forward to writing emails"
What do you like best about Flodesk?

So simple to use and gorgeous designs! No fuss and straight to the point.

What do you dislike about Flodesk?

I'm very happy with the experience overall

What problems is Flodesk solving and how is that benefiting you?

Sending beautiful emails and easy workflows where I can share my freebies and collect leads.

Small Business (50 or fewer emp.)
Jun 16, 2023
 Source
Overall Rating:
5.0
JH
Jennifer H.
Founder
Share
"Flodesk has made my first experience developing an email list painless."
What do you like best about Flodesk?

As an artist I love the ability to create visually beautiful emails. Flodesk is very user friendly and I love it!

What do you dislike about Flodesk?

Currently, I am completely satisfied. I am new to developing an email list and have encountered no problems so far.

What problems is Flodesk solving and how is that benefiting you?

Easily creating emails that reflect my brand personality.

Small Business (50 or fewer emp.)
Jun 15, 2023
 Source
Overall Rating:
5.0
DD
Dolly D.
Founder
Share
"Flodesk For The Win!"
What do you like best about Flodesk?

The Customer Service & Support team are super communicative and supportive in their answers whenever I need to troubleshoot something-that is very important to me!

What do you dislike about Flodesk?

Right now I wish that they had more versatile options with Segmenting and Tagging, but I understand and realize that they are a growing company (they are fairly new-I mean like 5 years old right?) so they are still growing in so many ways! They HAVE offered and grown so many amazing features that I have grown to admire and appreciate in my own email marketing strategies!

What problems is Flodesk solving and how is that benefiting you?

Well, I am a small business owner and Flodesk helps me stay connected with my community. I can stay connected with the three different members of my group (I serve as a family photographer, branding photographer, and a systems/workflow educator for creatives) so I am able to communicate effectively with all three groups! Also, Flodesk has helped me out with my launches for the education side of my business!

Small Business (50 or fewer emp.)
Jun 15, 2023
 Source
Overall Rating:
5.0
KW
Kate W.
Founder
Share
"Beautiful Email Platform"
What do you like best about Flodesk?

I absolutely LOVE Flodesk. I love how easy it is to use and to customize my emails. I love that everything looks really clean and polished without a ton of continuous effort on my part.

What do you dislike about Flodesk?

I think they could improve on their analytics. They just released an update, but I wish it was easier to click through on certain issues. I would love to see quickly, at a glance which customers have unsubscribed, when, after what email, etc.

What problems is Flodesk solving and how is that benefiting you?

I have been using Flodesk for a couple of years now. I started off doing essential emails; a short three email welcome sequence, and then infrequent emails around once a month to my base. I have recently changed my strategy: I now have a longer sequence and am sending out communications more frequently. I have seen a huge difference in my open rates, as well as engagement. And while yes, most of that is due to the work I have put in myself, I wouldn't be able to do any of this without the use of Flodesk as a tool. I was a previous Mail Chimp user and hated it. It was clunky, hard to use, and I as a graphic designer by trade, I thought my emails always looked terrible and weren't a reflection of myself or my brand. With Flodesk, that has completely changed. Not only is the interface easy to use and really intuitive, the emails I am able to quickly and easily create are clean and well-designed, again, with little effort on my part. I read through some of the reviews before writing this, and I am baffled by people reporting that Flodesk is hard to use or that they're really unhappy with the platform. I truly don't understand it and have been a really happy customer since day 1. I will never leave!

Small Business (50 or fewer emp.)
Jun 15, 2023
 Source
Overall Rating:
5.0
FM
Faith M.
Founder
Share
"The Best Email Marketing Platform for Creative Entrepreneurs"
What do you like best about Flodesk?

Best for visual presentation and intuitive interface. I have been using Flodesk since its launch and have found it to be the best option for creatives who want to offer beautiful, personal and impactful emails. I have recommended Flodesk to all my clients and find it much more straightforward to navigate. I have worked on other email marketing platforms, and Flodesk is the best in my experience. Everyone agrees that the presentation is fantastic and highly impressive!

What do you dislike about Flodesk?

There is no asset library or ability to edit visuals, which I hope will be added in the future, as this will make an enormous difference in the user experience.

What problems is Flodesk solving and how is that benefiting you?

Finally, someone understood the need to offer an email template builder for upscale and entrepreneurial brands.

Small Business (50 or fewer emp.)
Jun 15, 2023
 Source
Overall Rating:
5.0
TB
Taylor B.
Founder
Share
"Incredible!"
What do you like best about Flodesk?

Affordable! My previous provider was hundreds of dollars per month and it kept going up. Workflows are super easy to set up and the templates are GORGEOUS.

What do you dislike about Flodesk?

The only issue I've run into is excluding emails currently in workflow from my regular newsletter. You also can't filter by multiple segments.

What problems is Flodesk solving and how is that benefiting you?

My open rates with my previous provider were abysmal. My emails were just going to spam. With flodesk, not only are my emails getting delivered but people are opening them!

Small Business (50 or fewer emp.)
Jun 14, 2023
 Source
Overall Rating:
5.0
Emmy P. avatar
Emmy P.
Business Owner
Share
"Left and came back, no one beats Flodesk!"
What do you like best about Flodesk?

I had used Flodesk for years and loved the ease and beauty of the templates, the great font selection and functionality. I was swayed to another platform by a web designer and immediately realized I'd made a huge mistake! I was so grateful to have a great customer service experience and be welcomed back to the Flodesk community!

What do you dislike about Flodesk?

The only issue I've ever had is once in awhile the text section will glitch if I've been editing a newsletter for a long time -- I simply have to exit out and resume, the glitch is fixed.

What problems is Flodesk solving and how is that benefiting you?

I write frequent emails for my blog and my retail business and I love that Flodesk is always offering me the best and easiest ways to do this! The format is simple and beautiful, there are great template options, and it makes setting up forms and workflows so easy!

Small Business (50 or fewer emp.)
Jun 14, 2023
 Source
Overall Rating:
5.0
AG
Andrea G.
Senior Manager Fp&A
Share
"Easy to use & beautifully curated"
What do you like best about Flodesk?

What I love most about Flodesk is that it goes beyond a standard email service. You can customize your user experience to match your branding, add photos, links, and anything you might want to include in notices to your email list! They even have a check out option if you want to include sales directly in your email! Being able to create visually appealing messages that are on brand in a way that is efficient and easily duplicated makes the process not only fun but simple. It's really one of the most fun aspects of my business because of this!

What do you dislike about Flodesk?

The one downside is that it is a separate application but I've looked into the email solutions that are integrated with my website and they just don't compare. Flodesk continues to be a no brainer for me.

What problems is Flodesk solving and how is that benefiting you?

Flodesk allows me to keep my highly engaged customers in one location by managing my email list and allowing access to their inbox any time I decide to send out an email. Flodesk is also allowing me to do so in line with my brand which helps to create a seamless experience for my customers through familiarity with my branding and my voice.

Small Business (50 or fewer emp.)
May 01, 2023
 Source
Overall Rating:
5.0
JH
Jessie H.
Founder
Share
"I absolutely love flodesk"
What do you like best about Flodesk?

Flodesk is easy to use and looks beautiful. It has made me really love creating emails and checkouts both. I see some complaints on here but don't really understand them. I think sometimes people don't know what they're doing then get frustrated and blame other people when there is usually a simple solution. I have had no issues. My payouts through stripe for the checkouts have been timely and prompt. My email opens keep climbing higher and higher all the time and I get compliments on the emails. We use the checkout to sell courses. I even created courses by using the checkout. I think it's awesome.

What do you dislike about Flodesk?

I like everything about flodesk. There is nothing not to like.

What problems is Flodesk solving and how is that benefiting you?

I like the new analytics. It lets me see how are performing and I can make improvements for better performance in the future. We have sold many many online courses using their checkout It allowed us to build a beautiful campaign to explain to customers thoroughly what we were selling. We've sold a lot through it. It's doubled our income by using it this year.

Small Business (50 or fewer emp.)
Dec 21, 2022
 Source
Overall Rating:
5.0
Charlese L. avatar
Charlese L.
Ceo And Freelance Copywriter
Share
"Easy to use, beautiful, and simple for beginner email campaigns."
What do you like best about Flodesk?

These are easy to make attractive and keep track of the stats. It's simple and straightforward. Plus, the pricing is super fair.

What do you dislike about Flodesk?

There's a lack of robust tracking features. I wish it had a little more in the way of tagging clients in more ways and showing more percentages of open and specific click rates.

What problems is Flodesk solving and how is that benefiting you?

It garners attention from my list due to the beauty of the features. It's super easy to use so I'm inspired to use it more often. And the dashboard is easy to keep organized.